WPP's gender problem: proof that the same old isn't working anymore

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March 5, 2018
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The Drum
 

Good day USA

 
WPP's gender problem: proof that the same old isn't working anymore

WPP's gender problem: proof that the same old isn't working anymore

Do we really believe that in this day and age, women haven't figured out how to manage their home life and still deliver the highest quality product?

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Serena Williams empowers all women through her own hard work and success in Nike spot

Serena Williams empowers all women through her own hard work and success in Nike spot

On an Oscars night that was powered by women, a new Nike ad that debuted during the broadcast featured tennis superstar Serena Williams telling how she overcame the cries of her detractors to find success.

 
Twitter champions female empowerment in first Oscars TV ad

Twitter champions female empowerment in first Oscars TV ad

Twitter has cemented its association with the Academy Awards after running a television ad championing female empowerment during Sunday's live broadcast by ABC.

 
Dear NRA: if your PR plan is to attack traumatized children, you've already lost

Dear NRA: if your PR plan is to attack traumatized children, you've already lost

If your public relations campaign involves going after children who have survived a mass shooting at their school that killed 17 of their classmates and teachers and injured many more, then you have already sold your soul for political gain. Go home.

 
'Unapologetically Muslim': study investigates trends amongst Muslim women in US, UK, and Indonesia

'Unapologetically Muslim': study investigates trends amongst Muslim women in US, UK, and Indonesia

A study done on the rising demographic and influence of millennial Muslim women shows signs of opportunity for a market reportedly poised to be worth $170bn in America alone.

 
Sim card swapping & radio phone-ins: how Girl Effect navigates Ethiopia's unique media scene

Sim card swapping & radio phone-ins: how Girl Effect navigates Ethiopia's unique media scene

The not-for-profit Girl Effect has plans to expand its Ethiopian girl band Yegna into a truly national multi-product youth brand. 

 
Pharrell Williams celebrates Holi festival with Ranveer Singh for Adidas Originals

Pharrell Williams celebrates Holi festival with Ranveer Singh for Adidas Originals

Adidas Originals has joined forces once more with Pharrell Williams, promoting the musician's latest collection for the brand with an ad inspired by Holi, India's festival of color. 

 
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