Oath CMO hints at more changes ahead

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March 7, 2018
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The Drum
 

Good day USA

 
Oath CMO hints at more changes ahead: 'This is the internet, nobody is ever done'

Oath CMO hints at more changes ahead: 'This is the internet, nobody is ever done'

Allie Kline, chief marketing officer of Oath, has hinted that there could be more acquisitions and partnerships to come at the company as it approaches its first year in operation.

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US Creative Works: featuring FF New York, Wieden+Kennedy, Team One and more

US Creative Works: featuring FF New York, Wieden+Kennedy, Team One and more

Welcome to The Drum's US Creative Works. This is the best creative work in North and South America for the week, and now is the time for you to vote for your favorites.

 
Coca-Cola aims to tackle the 'post-lunch slump' in global campaign co-created across continents

Coca-Cola aims to tackle the 'post-lunch slump' in global campaign co-created across continents

Coca-Cola is launching a major campaign across key global markets, aimed at getting young people to drink the fizzy drink to avoid post-lunch fatigue.

 
People on the move featuring Vice Media, Havas UK, Wall Street Journal and more

People on the move featuring Vice Media, Havas UK, Wall Street Journal and more

This week has seen another wave of appointments and departures at brands, media owners and agencies. See the movers and shakers around the globe.

 
Accenture named founding member of Disney's innovation hub StudioLAB

Accenture named founding member of Disney's innovation hub StudioLAB

Accenture has been named founding member and innovation partner of StudioLAB, an initiative helmed by Walt Disney Studios dedicated to reimagining, designing and prototyping entertainment experiences and production capabilities of the future.

 
Flattr to reveal secret to unprohibited creativity in Austin

Flattr to reveal secret to unprohibited creativity in Austin

The relationship between creators and their fans can become more meaningful and enriched – if they give back to each other. 

 
At SXSW, extended reality will call for an end of distance as we know it

At SXSW, extended reality will call for an end of distance as we know it

Extended Reality (XR) – encompassing the full spectrum of augmented, virtual and mixed reality experiences – has moved beyond novelty.

 
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